INTEGRATED ANNUAL REPORT 2020/2021

1. Strategic presentation of the group

POSITIONED IN FAST-GROWING CATEGORIES OF SPIRITS


In addition, Rémy Cointreau Group brands belong to categories of spirits (such as cognac, single malt whisky, dark rum or gin) that have benefited from strong momentum (+6.2% per year on average during the 2000/2020 period, and +7.0% at the end of 2019 before the impact of the pandemic). The international spirits market grew +4.7% on average over the last twenty years (+5.2% at the end of 2019).

Rémy Cointreau Group categories structurally outperformed market growth

Correspondingly, these categories offer very attractive valuation levels ("value per case"): cognac, single malt whisky and liqueurs are the categories of spirits with the highest value per case on the market. As a result, the average value per case of the Group’s brands portfolio was nearly €500, compared to just over €100 for the international spirits market.

Remy Cointreau Group categories (weighted average)
2000 : 100 %
2002 : approximately 120 %
2004 : approximately 125 %
2006 : approximately 160 %
2008 : approximately 200 %
2010 : approximately 240 %
2012 : approximately 295 %
2014 : approximately 260 %
2016 : approximately 320 %
2018 : approximately 380 %
2020 : approximately 355 %

International spirits market
2000 : 100 %
2002 : approximately 100 %
2004 : approximately 120 %
2006 : approximately 145 %
2008 : approximately 150 %
2010 : approximately 160 %
2012 : approximately 200 %
2014 : approximately 210 %
2016 : approximately 245 %
2018 : approximately 255 %
2020 : approximately 255 %

Correspondingly, these categories offer very attractive valuation levels ("value per case"): cognac, single malt whisky and liqueurs are the categories of spirits with the highest value per case on the market. As a result, the average value per case of the Group’s brands portfolio was nearly €500, compared to just over €100 for the international spirits market.

Value per case by category of spirits (in euros)

Rémy Cointreau Group categories

626 cognac
569 single-malt scotch
256 liqueurs
243 tequila
225 us whisky (excl.bourbon)
209 bourbon and blended whiskies
121 flavoured spirits
112 gin
111 whiterums
89 vodka
69 dark rum
62 brandies
55 other spirits
24 cane

Source: IWSR, Rémy Cointreau.