Despite the challenging environment of the 2019/2020 financial year, the Liqueurs & Spirits division continued to grow by strengthening its positions in most markets.

To mark its 170^th anniversary, the Cointreau brand confirmed its leading role in cocktail culture, especially in the United States, where the "Art of the Mix" campaign has proven successful. Supported by the "St-Rémy & Friends" new digital communication and the promotion of the XO quality, St-Rémy brandy recorded strong growth in its traditional markets and made promising inroads in new regions, like China. Meanwhile, Metaxa continued its international growth across the American and Asian continents, spearheaded by Metaxa 12 Stars, and Mount Gay rum prepared for the global launch of a renewed range. While The Botanist gin reached a new milestone with its first media campaign, our five single malts (Bruichladdich, Port Charlotte, Octomore, Westland and Domaine des Hautes Glaces) drew full benefit from the growing interest in exceptional whiskies.

The appeal of our brands is buoyed by the success of their limited editions.

The appeal of our brands is buoyed by the success of their limited editions: St-Rémy's Cask Finish Collection, Metaxa Angel’s Treasure Single Cask Strength No.1019, the new opus in Mount Gay's Master Blender collection, Bruichladdich's Barley Exploration series of limited editions, Westland's already iconic Garryana, and more. The enthusiasm elicited by these rare bottles also confirms the talent of our cellar masters and their teams, all seeking exception that respects methods, terroirs and ingredients.