DISTILLERS OF CONVICTION

At the helm of their distilleries since their creation, these men embody a new attitude towards distilling: they are committed, humble in their exchange with nature and uncompromising in the upholding of their values.

Before resurrecting Bruichladdich Distillery in 2001, Simon Coughlin worked with fine wines. Here, he formed strong convictions that he took forward into his approach to whisky. Notions of terroir, celebrating different varietals and farming locally were all essential. 

In Islay, he created the ideal conditions to put his theories into practice by gradually re-rooting the production of his single malts, from the barley grown by the island’s farmers to the bottling process. The tremendous success of this resurrection only strengthened Simon’s uncompromising attitude. To him, taste and curiosity will always come before considerations of cost and yield. He continues to be influential in Bruichladdich’s future through his current role, as head of Remy Cointreau’s Whisky Division.